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About the Course
In a highly competitive landscape, having a well-thought-through client account plan and managing your key account relationships is critical. The right client account strategy is essential in achieving expected top and bottom-line contribution.
This practical course covers essential knowledge needed to select and focus on the right client accounts to invest time and resources. Identifying optimal strategies in which new work can be won as well as protecting and growing existing business. Developing a plan of action for implementation, to be executed by all those who interface with the client account.
Participants will understand how to analyse relationships and influencers within client accounts, how to develop strategic and tactical account plans to manage and grow a portfolio of business.
Course Owner
Jonathan Cooper-Bagnall
I've led some amazing consulting firms in the UK and North America, and had the opportunity to work with executive committees around the world to help them solve some of their most complex challenges.
Today, working with the next generation of talented consulting professionals and sharing the things I learned on my journey to the top of the consulting profession is a privilege. It's exciting to see our participants developing their knowledge and skills, and moving forward on their own consulting journey.
